Brand partnership

A Cafe Racer as an image vector

In the workshop, the air vibrates with passion and creativity, where each Cafe Racer comes to life as a mechanical work extension of the lucky driver who takes possession of it. Jerem Motorcycles also offers brands and companies the opportunity to transform their DNA into prestigious mechanics. The creative process begins with an immersion in the values, history and aesthetics of the partner brand so that every detail reflects its DNA.

In terms of design, each project is a blank canvas where the imagination of Jerem Motorcycles mixes with the visual identity of the partner. The workshop shapes metal and integrates bold lines to produce silhouettes that captivate the eye and celebrate the brand. The paint becomes a signature, a mixture of colors and textures which takes up the visual codes of the partner to create perfect harmony between the motorcycle and the brand.

A mechanical work in accordance with the DNA of the partner brand

On the mechanical side, Jerem Motorcycles accepts no compromise. in the case of a so-called “classic” motorcycle, each engine is carefully revised, even prepared, to offer not only impeccable performance but also a characteristic sound which underlines the uniqueness of each creation. The motorcycles are designed for a riding experience that transcends the ordinary, and every stroke of the throttle is a statement of the brand’s power and excellence.

The upholstery, for its part, is worked with meticulous craftsmanship, using top quality materials to offer comfort and style. The seats are not simple functional elements, they are the junction between the machine and the rider, a point of intersection where aesthetics meets ergonomics, all at the service of the brand image.

For a decade, the neo-retro style of Cafe Racer has firmly established itself as a powerful communication tool, present in the most prestigious events and the most influential media. A motorcycle customized by Jerem Motorcycles becomes more than just a vehicle; it transforms into a vector of media impact, a rolling ambassador who conveys values of authenticity, passion, art and freedom.